Archive for Bamboo River Marketing News and Advice

Make a Difference

Make a Difference

January 30, 2012 No Comments

Would you like to increase your exposure, while you make a difference? Now you can! With 20 years of design, advertising & marketing experience, 17 years in business, and helping more than 150 businesses increase their wealth and joy, Bamboo River is now also focusing on making a difference for those that are most valuable—our ...

Helping you lead change with distinctive, integral communications

Helping you lead change with distinctive, integral communications

March 9, 2011 2 Comments

Over the last ten months, we’ve known that our business has been changing from outside and inside influences. For months, we’ve been becoming more aware of what we like to do and how we can outsource specific work so we can keep growing. Additionally, we’ve been reading inspirational and motivational books by Jack Canfield, Steven ...

Are you ready for 2011 or still stuck in the mud?

Are you ready for 2011 or still stuck in the mud?

January 5, 2011 No Comments

You heard about it and in FaceBook posts: Nearly everyone said their 2011 was going to be better than last year. How about you? What are your predictions? The media and news predict that 2011 will be a great year as well. What if that prediction was made by the same person that said the ...

Planting the Seeds (and Thanks)

Planting the Seeds (and Thanks)

November 24, 2010 No Comments

There is so much to be thankful for. At the top of our list are our clients—without them, we just couldn’t keep doing the work that we love and value so much. A close second would be their customers. They keep coming back and that makes us very happy. We’re also incredibly grateful for the ...

Good communication is ‘healthy’ for business

Good communication is ‘healthy’ for business

October 19, 2010 No Comments

Good communication is essential to living a great life. Good communication is essential for your brand to thrive. When you communicate effectively, you achieve your vision of a healthy, fun life and business. Here ‘healthy’ is defined as more than being active and eating the right foods. Being ‘healthy’ is having a good understanding of ...

To Coupon Or Not To Coupon

October 4, 2010 No Comments

Chances are, you’ve heard of Groupon, the social coupon sensation. You may even take part. For the consumer, getting products and services at deeply discounted rates is nothing short of phenomenal. For small businesses, it can be a boon. Or, as some say, it can be a small business killer. The coupon is nothing new. ...

Tags: , , , , Bamboo River Marketing News and Advice, Communication, Healthy & Fun Choices, ID Graphics, Marketing

Communication Errors

September 24, 2010 No Comments

Hundreds of years ago, errors in communication could have ended the world, specific species — and started many wars. We have discovered how a communication error led a whole tribe to get up and leave immediately. And that tribe may had never gone back because they feared the worst. Beyond communication among people, communication is ...

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Trust Through Different Lenses

September 16, 2010 No Comments

We recently asked some kids about the simple idea of trust. “Trusting is showing someone that you care.” “To trust is to get your cookie back when you let your friend hold it while you go potty.” “Does telling the truth and trust mean the same thing? If yes, then, I trust you that you ...

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Coaches: A Secret Weapon In Marketing

September 10, 2010 No Comments

Think about the world’s elite athletes. The top artists, speakers and writers. They have all coaches. There are life coaches. There are coaches who help people in many ways. We are no different. In 1996, we started working with a business coach. We knew that we had the ability, drive and desire to succeed. But, ...

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Being Objective While Listening

September 8, 2010 No Comments

Figuring out what to market can be an emotional experience. There is no getting around that fact. Since marketing is what drives sales and attracts a businesses ideal customers, it is important on every sense. At the same time, letting our emotions get the best of us can end up hindering a campaign. Thus, objectivity ...

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Name change necessities

We help many businesses select their name and even more create memorable identities that stay with them throughout their...

How conversations lead to understanding

A healthy relationship starts with conversations that lead to understanding. Understanding leads to more conversations around innovations, improvements and...

Why is brand strategy important?

Brand strategy is important because it is the brainstorming, planning and creation of a brand. A brand is how...

6 Elements of Good Graphic Design

Graphic design is how type and images are combined on a page, an ad, a website, a promotional piece,...

Survey or Survey-not?

Online surveying became a big trend. So many organizations and businesses were sending out surveys that no one wanted...

An Expiration Date?

When you run a promotion or have a sale, it is important to offer coupons with an expiration date....

Attracting Retail Customers

If you own a brick-and-morter retail location, getting customers to your store is likely a top priority of your...

At the core is communication

Bamboo has oxygen in the middle of its core which allows it to be more sustainable, flexible and strong....

Have you had an innovation lately?

Being in business requires innovations, improvements and communication. Your innovations are communicated through emails, literature, conversations and your website....

Effective Communication

To communicate effectively it’s important to write your blogs, emails or communication pieces in the fashion of how they...