Archive for Uncategorized

An Initiative to Realizing Vision

December 2, 2012 No Comments

A movement or trend is started by an initiative to realizing vision. Sometimes the thought or marketing initiative takes years for it to become a standard and other times it can become viral within moments. Now that we have been in business 18 years, we have witnessed a variety of movements that are now common ...

Uncategorized
Attitude of Gratitude

Attitude of Gratitude

April 30, 2012 No Comments

Practicing thankfulness means we pay attention to, and hold close, the good in our lives, whatever that is. When we do, we feel happier. -MJ Ryan While on vacation recently in Maui, we were reminded how the Hawaiian culture is grateful of others. The beautiful leis, kind words and appreciative gestures felt throughout our stay ...

Building Trust

Building Trust

April 20, 2012 No Comments

Now more than ever, your marketing should build trust. When a customer or a client engages in your stories online or discovers the services that you do, they will begin to form a dialogue in their mind first, and then share what they remember with others. When the images and words build pictures in your ...

What does your business card say about you?

What does your business card say about you?

April 2, 2012 No Comments

In a split second, your business card makes a statement. Not just about itself or about your company, about YOU. Do you gladly and confidently hand over your card? Do you cringe when someone asks for a card knowing that it isn’t the best representation of you or your company? Just think how the choice ...

Brand Longevity

Brand Longevity

January 4, 2012 No Comments

Is brand longevity important to you? Is being in business for a long time important to you? In a world where there is constant flux, longevity may seem like a foreign word. To small and medium size business owners, longevity is everything. If we don’t stay in business, what would we do? Where would we ...

What does success mean to you?

What does success mean to you?

November 28, 2011 No Comments

Does success mean living the life you love? Is it having ongoing relationships? Is it thriving in all economic conditions? Is it having more time to lead or innovate? Or does success mean that you get to see more sunsets? Success is subjective. It’s different for everyone. Some of us have had those things. And, ...

What is respect to you?

What is respect to you?

October 10, 2011 No Comments

“Respect for ourselves guides our morals; respect for others guides our manners.” –Laurence Sterne And, respect for our communication/marketing guides our future. A guy showed up to an appointment five minutes early. Then he sat for nearly twenty-five minutes while his client was on the phone, typing on the computer and doing busy-work. Did they ...

Why companies choose Bamboo River

Why companies choose Bamboo River

September 23, 2011 No Comments

There are thousands of design firms and ad agencies in Oregon. Many are very good. We are one of them. It isn’t the computers or specific know how that makes them good, it is usually their dedication to you–the client. This is what we’ve heard that makes Fer and Kirsten Klug of Bamboo River Marketing ...

Beyond the words – thinking online marketing & social media

Beyond the words – thinking online marketing & social media

September 16, 2011 No Comments

Building your brand requires STRATEGY, CREATIVITY and MARKETING COMMITMENT for ongoing success. With so many different outlets for customers attention, it’s important to think about marketing online and in social media beyond the words that people read. Marketing online and developing your social media brand is more than just promoting your products, services, ideas or ...

Why we tick…

Why we tick…

August 29, 2011 No Comments

In 2009 when the economy went down, we saw a change with slower production schedules, inconsistent conversations with clients and within ourselves, and an overall decrease in our societies trust. In fact, frustrations in communication within ourselves and each other that we had hidden for many years began to surface. This frustrating change allowed us ...

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Name change necessities

We help many businesses select their name and even more create memorable identities that stay with them throughout their...

How conversations lead to understanding

A healthy relationship starts with conversations that lead to understanding. Understanding leads to more conversations around innovations, improvements and...

Why is brand strategy important?

Brand strategy is important because it is the brainstorming, planning and creation of a brand. A brand is how...

6 Elements of Good Graphic Design

Graphic design is how type and images are combined on a page, an ad, a website, a promotional piece,...

Survey or Survey-not?

Online surveying became a big trend. So many organizations and businesses were sending out surveys that no one wanted...

An Expiration Date?

When you run a promotion or have a sale, it is important to offer coupons with an expiration date....

Attracting Retail Customers

If you own a brick-and-morter retail location, getting customers to your store is likely a top priority of your...

At the core is communication

Bamboo has oxygen in the middle of its core which allows it to be more sustainable, flexible and strong....

Have you had an innovation lately?

Being in business requires innovations, improvements and communication. Your innovations are communicated through emails, literature, conversations and your website....

Effective Communication

To communicate effectively it’s important to write your blogs, emails or communication pieces in the fashion of how they...